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Founded in 1966, Fillmore Real Estate has grown to become New York City's largest privately owned and operated real estate company. The great success that Fillmore has enjoyed does not happen accidentally. It is a direct result of our dedication to excellence and our commitment to the people we serve.
With twenty offices staffed by more than three hundred professional, highly skilled people, the Fillmore company has the strength of a powerhouse while maintaining the intimate, neighborly type of service we pride ourselves on. After all, the way we have grown to be the biggest has been by treating every client as though they are the most important person who has ever walked through our doors. Yes, we're big, huge even, but we have never forgotten how important it is to take people one at a time and treat them with the same courtesy and respect with which we would like to be treated.
Our services are backed by the Fillmore family of services, which includes but is not limited to: Fillmore Management, and Fillmore Insurance.
How do these services translate into benefits to our clients? Simple. Through coordination of efforts we can assure our clients a fast, efficient process. Everyone knows that buying or selling a home can be stressful. By removing as much stress and burden as we can from our clients, Fillmore has grown tremendously through client referrals. In fact, nearly 45% of our new clients are referred to us by previously satisfied clients. Quite a rave review in any industry and nothing short of miraculous in the field of real estate.
Whether you are buying or selling a home or just want some information and advice, stop in at your neighborhood Fillmore office and let us show you what makes us New York's #1 Real Estate company.
Fillmore Home Services is here to help, and that's what sets us apart. More buyers are coming to Fillmore than ever before; and we believe that it is partly because they are enjoying the benefits of purchasing with Fillmore and our Home Services team. To find out more about Fillmore Home Services, click here.
JOHN REINHARDT
John Reinhardt is the president and chief executive officer of Fillmore Real Estate, New York City's largest privately owned and operated residential and commercial real estate company. John provides the strategic leadership that has seen the company grow from 14 offices with 125 agents in 1993, when he first became president, to its current number of 18 offices and over 500 agents.
With a thorough understanding of the fluid and aggressive Brooklyn real estate market, John is constantly updating and refining the practices that enable Fillmore Real Estate to maintain its standing as one of the most respected brokerage firms in the country. Among John's many innovations are: the company's website, www.Fillmore.com, whose success is evidenced by the 2 million hits per month the site receives; the Prospect Management System, a Web-based tool which allows agents to maintain close communications with their clients; and the AgentDashboard extranet, an integrated online system that gives Fillmore agents unparalleled access to prospects, properties, company news, marketing materials, and much more. With the help of these innovative tools, Fillmore real estate agents consistently outperform other companies' salespeople. John credits the Prospect Management system with being one of the key reasons that properties listed with Fillmore are sold faster, and for higher amounts, than the average property listed by other brokers without a custom, integrated CRM solution.
Another key reason that Fillmore remains at the top of the Brooklyn real estate marketplace is the company's training system. John Reinhardt is a great proponent of continuing education, and has developed several innovative approaches to help Fillmore real estate agents succeed. All new Fillmore agents are trained at the "Fillmore Boot Camp", a 5-day course that gives them insight into the daily operations of a real estate office, the company's resources, and the best methods of using those resources to ensure their clients' satisfaction. Even part-time agents are taken care of, in Fillmore's "Evening Boot Camp" classes. In addition, ongoing specialized classes, taught by experienced associate brokers, give Fillmore agents an even greater edge over the competition. John's training program includes over 30 instructors with decades of experience, and is responsible for creating a sales force that is highly cognizant of the market, instilled with the company's ethics standards, and enthusiastic about making their clients' real estate goals come true.
John Reinhardt also manages the company's marketing, advertising, and public-relations efforts. Through a variety of campaigns, he has ensured that Fillmore remains the premier choice of Brooklyn homeowners and new residents. The company's distinctive bright-orange-and-white signs can be seen throughout Brooklyn, with prominent billboards and newspaper articles adding to the recognition factor. The color choice is not an accident - orange is a positive emotional color, as well as outstanding against the urban background of Brooklyn brownstone and brick. John's innovations in the marketing field include: establishing an in-house marketing department that allowed Fillmore to be one of the first real estate brokerages in NYC to advertise consistently in community newspapers; creating Open House Weekend events which contributed to the company's strong sales throughout the 1980's and the early 1990's, when competitors could not withstand the market pressures; and a consistent public-image campaign that includes a variety of media - from highway billboards to interactive cable-TV listings.
John has spent his entire professional career at Fillmore, beginning as a sales agent in 1978. "I sold my first house in Marine Park for $37,500. It was a one family detached brick ranch on 35x100 property. It seems that you never forget your first one", he remembers. Soon after, he became an assistant manager at Fillmore's Sheepshead Bay Office, and then was promoted to Manage the Fillmore on the Bay office; where sales records were broken. After management, John started an advertising agency, Advantage Agency, and was able to use his marketing and advertising skills to bring the company to a new level of visibility. After a few years of shaping the company's image, John moved up to Corporate Headquarters and became more involved in the daily operations of the company. John became president of Fillmore Real Estate in 1993. His diverse background is an asset in keeping Fillmore on the cutting edge of the industry.
John is most proud of Fillmore Real Estate's family environment that encourages the company to play a caring, nurturing role within the many communities of Brooklyn. Fillmore regularly contributes to a variety of local charities (including the New York branch of the National Center for Missing and Exploited Children), sponsors community festivals (such as the annual Unity Showcase & Family Day Picnic and the Caribbean Day Parade), and donates to toy drives, awareness campaigns, and other specialized events.
A graduate of St. John's University, where he was the student body president, John resides in Brooklyn with his wife Patrice, son Philip and two young daughters.
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Fillmore Real Estate is New York City's largest privately-owned and operated residential and commercial real estate company.
Founded in 1966 and headquartered in Sheepshead Bay, Fillmore Real Estate covers all of Brooklyn. It is one of the borough's oldest and most established and respected companies specializing in real estate.
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Fillmore has 18 offices with over 500 real estate professionals.
The company recently opened offices in Brooklyn Heights and Williamsburg to better serve the needs of the residents - and soon-to-be residents - of those neighborhoods.
Fillmore Real Estate's main office is located at 2990 Avenue U.
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Fillmore.com receives over 800,000 visitors per month from around the city. Featuring state-of-the-art technology, it provides a wealth of information that is easy-to-navigate.
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John Reinhardt, President and Chief Executive Officer
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Fillmore Home Services: Provided free-of-charge to Fillmore customers, the program offers a full-range of services - from financing to home improvements - that provides homeowners with a ready list of company-approved independent contractors. Fillmore's Customer Care Coordinators help users to select the right solutions for their specific home needs. Fillmore Prospect Management System: An innovative tracking system that allows Fillmore's brokers to better communicate with a wider pool of potential customers. RELO® National Home Search: As a member of this relocation service that allows consumers and second-home buyers to search for properties across the nation, Fillmore provides its customers with a value-added resource that greatly assists them in their purchasing and selling decisions.
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Fillmore Real Estate is deeply involved in the community. The company regularly contributes to a variety of organizations including the Flatlands Volunteer Ambulance & First Aid Corps and Deborah Hospital. It is a sponsor of a youth basketball team and was recently a sponsor of a run-walk race that benefited the New York Branch of The National Center for Missing & Exploited Children
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